Article C: Some say it is a .2005 60% share of the winter in South Korea, there are six Western and Korean films released at the same time, competing with children in the market, showing confidence in South Korean film now.
how they came all the way through? What kind of things which happened? how the government played a role? intellectuals what to do? Koreans in the end is how to put together their own cultural products to the world?
and the core of the problem is actually on a: South Korea What is the experience of the cultural industry?
In Korea, directors, producers, investors, private and semi-private institutions, even government officials who are
. He is a studio working overtime in shifts historical themes of the TV series br> Lee: 70s filming on the review of the last century, strict restrictions have subject matter. I was 8 years ago, making historical drama. young, I was selected in accordance with the requirements of elders theme, now that I am at their own idea to film drama series.
1999 year, I took the story of the ancient doctors Xu Jun, the story involves the ancient The woman is sick, can not allow male doctors to see, so with this system. Female Doctors and the low status, but the medicine is high, they can only see a doctor, can not prescribe medication, there are historical records of these things.
Q: how do you do not shoot the emperor drama?
Lee: once photographed. Xu Jun considered the highest ratings?
Lee: Dae Jang Geum, or the highest ratings. Dae Jang Geum, although the humble origin, but her talent, reaching her highest position of the industry as female physician, the only one in history .
now is the era of specialization, people attach great importance to professionalism, to achieve the highest professional standards and status, is that people are yearning and seeking. Therefore, , to be welcomed.
reporters: A Chinese actor criticized the
Lee: First of all I have to explain, in the . writers read a total of more than 100 books in this information. We set a common theme, selected a point, and then while writing are shot, her twelve weeks in advance to write the script.
on the authenticity of my television show story, 90% are fictitious.
Reporter: how to make young people interested in historical themes of the drama?
Lee: My audience is mainly young people. , like the ancient architecture, dress, language, scenes and so on. but its theme is modern, reflecting the relationship between people and contradictions of life choices and confusion, as well as family, love, etc., which is now the man to face problem.
TV broadcasting are shot, sometimes modified according to the views of the audience, for example, a character originally set at 17 when died, but the audience has to see the results change only in the death of 27 sets. to audience mainly to the needs of the audience mainly.
Reporter: How do you view of history, to film historical drama?
Li: Emperor of the country is important, but some civilians also figures in the history of is very important. like China, who invented gunpowder, who invented paper, apparently more important than the emperor. I just wanted to take those people do not know, but very important historical figures who contributed to the nation, is very talented people, even if they are civilians.
South Korean film director. His comprehensive Arts of Korea and the Beijing Film Academy is a project: China and South Korea co-production projects of students in different places. He said he hoped such activities through the Look, they made some changes. After shooting the film, were actually cut down a little, little impact on the entire movie. But the movie review of the system, a film and the people, not an ideal system.
In fact, such a system is no stranger to the South Korean director, not surprised. I was 80 the last century, began to make films, when Chun Doo-hwan is the period of the student movement in the school shooting is prohibited and will be arrested by the police.
I read the last century, 80 universities, 85% were released when U.S. film. you go to the cinema to see South Korean films are not sure, or else people will wonder and asked: Why read-made films, do not watch American films? into the film industry was very upset, how to make a good Korean films, how to break?
But 10 years later, South Korean film, accounted for 60% of the domestic film market, I myself feel that it is a miracle!
Reporter: If the original review system remains, will develop into a Korean film like this today you?
gold: my elders who have no censorship on the film views used . but we are on the 80s of last century the University of directors, not true.
I think the movie is for people to see, by the people to evaluate is enough. If they say that our film can not, we do not photos. supervisory review of people, level not much higher than people, the cinema, should not take anything, so how can they determine?
us these ideas, the majority of public support. Korean film development to Today, looking back now, not a government-led, not driven film, but the people led, that the power of people.
Q: You participated in , when more than 50 directors shaved their heads in protest. for trade interests, the United States demanded the South Korean government further reduced the proportion of domestic films will be shown, and promised financial assistance, the Government agreed. then only 25% of domestic films , and then decreased, can not live on the Korean film. This thing is South Korean director to know, in order to keep showing the proportion of the original, launched this You can cast a lot of money. directors not to, saying: Do not help me!
reporters: do not short of money making movies, the Government investment of money do not you?
Gold: Once accepted the Government's funding support, we make another film may be limited. It is maintained as long as the proportion of the original film screening on it.
Reporter: China is now very supportive of domestic movies, like Other film.
Kim: Korean movies popular, some Chinese people to understand as a result of the South Korean government's active support, my opinion. Now the reasons, with the South Korean director's words are: renewed and renewed!
Japan, Hong Kong's film Why die? such as Hong Kong film, a film fire, and the director will make a sequel, or even shoot Continued Continued Continued. Of course, a popular film, make another sequel, it should be easier can also make money quickly, this is indeed the director is a temptation. But the South Korean director almost a sequel, even a very good film at the box office, not shoot.
The South Korean films accounted for 60% of the market, However, including myself, the South Korean director, did not feel relaxed, has been very tense, always thinking about how to take new, more breakthrough film.
Reporter: South Korean film now in the subject matter, there is no closed areas? < br> Kim: No, there is no restriction on subject matter, but the South Korean director encounter another problem.
the audience something different now, they can see a lot of things, not just the video, DVD, and the adoption of new technology, such as the Internet to receive more information. to see what more the higher the level of knowledge and appreciation. If within 10 minutes of a movie grip the audience, they are not interested, or people to guess the contents of the back, viewers may not be read down.
biggest problem we have is: how to meet young people the changed needs of fast-paced appreciation. film market is constantly changing, we must follow it to change.
, on behalf of the interests of filmmakers and protect their interests. There are 1,500 member film production company, South Korea, 80% of the film is produced by the Association.
Reporter: South Korean government's screen quota, grading system will not be detrimental to the interests of filmmakers?
gold: no. provided 106 days a year must have made the film release, has been far beyond. We and the contradiction, if there are differences, we can express their views. like a recent film, a problem, film production companies to cut their own. You just go to the Korean Film Council, and often listen to our views.
Reporter: In South Korea, now a film, what procedures need to go?
Gold: very simple. As long as you have a film company to shoot the film. finished, the sub-committee to look at grade level, over the age of 15 viewed, or people over 18 years of age to see, divided into many levels to be listed on the.
Reporter: easy to find the money to film it?
Gold: In addition to investors, the Korea Film Investment Fund . they are according to the script, director, produced the company's situation, decided to invest.
Reporter: Toupai Korean foreign capital can also slice up?
King: Yes.
Reporter: I do not know why, in China's cinema, Few seem to see Korean films.
gold: in 2005, through official channels to enter the South Korean movie theaters in China, almost.
I would like to point out, some of the , why do you always say that the export, not import? My view is that, foreign films, especially the Chinese film, unpopular in Korea, it is not rich because the movie theme, the story is simple, therefore, not suitable for Korean audience Look.
Korean film suddenly fire up, starting from 1996. At that time the Constitution unconstitutional Arbitration Commission decision review system, there is no legal basis, are illegal, they have been repealed. filmmakers the creative freedom to fight for our own . It is precisely from 1996, the film's creativity erupted like a volcano. long recommended, as is the film experts, celebrities, members of the public, students and parents representatives. The Committee consists of films, videos, games and other small committees. the members are not salaried.
Reporter: This institution is the official or the private sector ?
Lee: is completely independent of the professional bodies, the Government can not interfere. Our establishment of this body in 1966, but the nature of the past and today is entirely different. before the period of military rule and undemocratic, the main function is to review . the last century 90's, after the democratization of South Korea, the main purpose of this committee is to protect young people by level of image objects only.
Reporter: involved do not involve ideological issues, such as historical issues, political issues?
Li: 99% do not involve, engage in this review.
Reporter: That 1% is involved?
Lee: This is because the Korean political situation is rather special, with North and South Korea split the problem. as on times are cartoons, involving North Korea, North Korea content of defamation, there are censored.
press: for example, kinds of subject matter of the film, there is no problem now.
Reporter: If you film production companies dissatisfied with the outcome classification, how to do?
Lee: There are two methods, namely, his cutting, re-apply; II Arbitration Committee is at a higher level. We do not force, has no authority to cut the film.
Reporter: When grading, for example pornography, to what extent that may harm young people will be physical and mental health, there are standards?
Lee: class is divided into more than 15 years of age and can look over the age of 18 can read. as violent, if the scene was very cruel, foul language, bad language will not do; pornography, according to the degree of physical nudity, sex scenes, etc. to divide.
Reporter: But not to see the film, the children read, who will be punished?
Lee: film classification, if the theater violated by the police to manage.
Reporter: Do you that can not see, but the audience feel that we can see, there are contradictions with the audience, how do?
Lee: this kind of thing almost never happened. parents often demanding more, the film company wanted to relax more. Our half of the composition professionals, representatives of the other half is the audience.
br> c and the first shot, a Korean TV series of the company, has produced and aired more than 2,000 hours of TV series. Korean Central Television,
Application: Yesterday, the Chinese Culture Center in South Korea its first anniversary, we all went congratulated.
long time ago, I passed the China Import and Export Corporation, China introduced more than 20 movies, including Zhang Yimou, Chen Kaige, who works. These films released, so that Korean audiences first saw the film in China.
Q: how do you see China's film industry?
Shen: Chinese film for artistic director level also high, but not the public pieces. Now, South Korea in the film industry is very difficult to enter the Chinese market. For example, Chinese companies bought the promising Korean, but can not find the opportunity to go back and broadcast, multicast does not come out, but also come back.
Asia is a big family that we should work together, but difficult to enter the Chinese cultural market, there are certain obstacles to mutual exchange of .2008 to host the Olympic Games in Beijing, fast economic development, China has is the factory of the world, but there are limitations in the culture. to look at cultural exchanges between the two countries, the current situation is not ideal.
Reporter: your company, sold a lot of the popular TV series, TV series, What tips do you have?
applications: film TV series writers are the key people, we must recognize the role of screenwriter. South Korean TV series in the choice of themes for the tastes of Asians, the relative one step ahead of other Asian countries. < br> Reporter: Do you think that China is currently the biggest problem is the film What?
Shen: Chinese film, from director, actor speaking, higher than in Korea, such as Zhang Ziyi, Gong Li and so is already a world-class star, The South Korean actor known to be worse. China's major directors, actors Ye Hao, this level of state how to do it?
to my personal experience, the level of pricey Chinese writers, realism, realism work more, but the lack of fancy things, but Korean is more emotional. Another example, Chinese TV filming a scene for a short time, insufficient details of the performance, passed quickly. other historical themes too monotonous .
can shoot good work, I value the writers. must have a good script, which determines the success of TV series, so I attach great importance to writers .2005, our Foundation in Beijing, held in Shanghai , Japan and South Korea writers workshop, this year is also prepared to engage. more communication is intended to enable a more Asian oriented drama.
Q: What plans there in 2006?
Shen: I out with Chinese counterparts idea: we are working it, we co-produced TV series. The problem is that the Chinese writer to write the work, the reality is strong, lack of commercial sex, and directing is the problem. So, I want to make China cooperate, screenwriter, director, makeup artist, etc. from the South Korea to provide, actors, equipment, etc. provided by the Chinese side I would like to try to .2006 of a television series co-produced by the Korean writer to write the script, then please, please, writers into the script for the Chinese audience taste.
cultural exchange is not a single area to promote their country's culture, but to communicate with each other, mutual benefit and achieve win-win. to find a point everyone can agree to create a new oriental culture. To put it more directly to points, it is hoped the two countries TV people can join hands and make the world of money.
; CJ acquired nine TV channels, covering cable films, documentaries, animation, sports, music, life, is also involved in film production, distribution, screening, management of the chain of movie theaters in Korea accounted for 20%, have invested, girlfriend Therefore, we want to open the world market.
operation in Shanghai very successful TV shopping, but not very well in Beijing. In China, carry out media and entertainment industry, the Government has many policy restrictions.
Reporter: specific What is the limit?
Kim: First of all, we have set up foreign corporate media and entertainment company has been limited, set up branch offices in Beijing, we spent a whole year and a half. in the production show, must also have rights in China permission to shoot, to find a Chinese company, we can make hh
Reporter: Since restricted, you still want to go up?
Gold: We are particularly optimistic about the Chinese market. China is the world's largest market, even though There are many restrictions, but we will in the long run, look at the development of it, we can wait.
in Japan, in China, Taiwan, Hong Kong and other regions, to carry out our business was going well, but in Vietnam some limits, but not so strict as the mainland of China.
Reporter: are here, are you going to the Chinese how to do it?
Kim: We had thought the company in China has its own TV channel, now appears to be not too possible. Therefore, we focus on the program production business, such as investment making movies, TV series, such as construction and operation of cinemas.
Now, we have a hundred in Vietnam Toupai the TV series, screenwriter, technical staff provided by the South Korean side, the actors are local. However, in tune with the Chinese TV program is also very far away. We also want to create some entertainment shows, but there are difficulties, we must first get permission, the script, the sample must be sent with to examine.
Reporter: understanding the Chinese market to a certain extent, you feel that the development of cultural industry in China, where the key?
gold: 10 years ago, South Korea also very popular in Hong Kong and U.S. movies, TV program. But now, 60% of the film market is the Korean release of the film, broadcast television stations are also the main time to produce their own programming Korea.
China is not only the production costs low, and there are a lot of good stuff, good story. If policy permits, China and South Korea can cooperate to jointly develop these human content, to create popular programs. and to South Korea's experience, the influence of cultures, not the light can be measured with money, it can lead and affect other industries and other areas.
If China can produce a good cultural products, I think will be blowing in the world, the game room. a meeting, he cheerfully said: > Yu: the output value of the domestic market is 5 trillion won, equivalent to $ 5,000,000,000.
Reporter: In the culture industry, the game industry is not the most money?
Yu: You can say that. it than film and music the sum of 2.5 times higher. In Korea, online games accounted for 50%, there are other arcade games, mobile phone games.
Reporter: what the game industry to support the introduction of the policy?
Yu: Game Industry developed, not because government support is a folk up their own development.
beginning, the Government does not attach importance to the game industry, do not recognize the year 1999, the game industry up, fire up, the government foresaw this development prospects of the industry, paying attention to the establishment of Institute of the game industry.
Reporter: what do you do the game industry hospital?
Yu: not necessarily to the companies money, they sometimes need a national birthright, holding international electronic athletic competitions; we good business, even small businesses, consulting to help them with foreign links, introducing cooperation projects; reflect their views to the Government, needs to develop relevant policies; engage in education and training, training in this area personnel.
2005 years ago, the game's policy, the Government introduced are negative, restrictive, does not allow companies to do, such as the aged into the game room registration system. By 2005, the government's attitude began to change and become actively support and encourage the game industry.
Reporter: In the past, the Government why the negative?
Yu: Because the Government to protect young people.
Reporter: not protected?
Yu: Korea's attention to any laws protect young people. the laws of the game industry over the last few, in 2005 the submission of the industrial development.
protect young people and revitalize the industry does not contradictory. the Government should not interfere in enterprises through the protection of young people, but enterprises through industry associations, to develop industry guidelines, codes of practice and industry self-regulation with the protection of young people.
Reporter: Do you have set the Long is a problem, but the law can not restrict, the provisions of a person to play for how long. If the private companies to develop similar . Now the government help do not help, what can?
Yu: In the beginning, the Government, after seeing the prospect of the industry, have tried to intervene in this industry, such as the establishment of the Cultural Broadcasting. but to intervene the market, with a ideological birthright, that we should protect young people, not help companies to develop market, is to monitor, limit. so there is a conflict, how do? government is always limited, apparently to die.
later government awareness to the development of this industry only, but face a problem: the Government must help, must do by law, or what is your basis? So, first through the formal legal Caixing.
Reporter: companies are willing to help you you?
Yu: So far, the government is to limit the main; from now on, with a positive attitude to help, companies should be welcomed.
output value of the global game industry 70 billion U.S. dollars a year, South Korea now only 50 billion is not significant. : many, several hundred people now, almost provincial cultural department of the people have been here.
2005, the Korean game industry exports 300 million U.S. dollars, China accounted for 30%. imported game products in China, not in South Korea so popular, is not in line with the tastes of Koreans. the game content is very important, must be fun, attractive way to play it.
He: Korea Ministry of Culture and Tourism Division, the cultural industry policies.
Reporter: In Korea, the cultural industries in the national economy ranked the first of several?
Liu: Actually, the cultural industries in the domestic economy of scale did not account for how much export less, in fact, is not the most money. But why the Government is still very great importance to cultural industries? The key lies in its impact and significance. through cultural industries, Korea and other countries to exchange window and bridge to introduce the Republic of Korea, Let the world the impression of Korea is not the main purpose is to make money.
Reporter: Drama inside almost no bad guys and focus on family ethics, and interpersonal relations are very harmonious, South Korea does not feel any social problems and contradictions, which is not the government initiated?
Liu: First of all, the Government can not intervene in the actual operation of cultural industries. For example, should not interfere with TV, movie filming, production. Second, there is no distance and reality TV do? may be , the TV itself is not a reflection of reality, inside a fiction, the ideal composition, such as the pursuit of dreams of love, happy family life, it reflects the day people want to live.
Reporter: heard in China Another was that the rapid development of Korean culture industry, because the result of government support, such as the introduction of certain policies. However, South Korea, to hear it is another way of saying that is not the result of government help, but by the community-driven formation and development of the cultural industries.
as government officials, what is your view?
Liu: I can responsibly say that the development of cultural industries to help them not the government, but people themselves to develop. South Korea cultural industries, appears to be in a short period of time developed, in fact, in the seventies and eighties of last century, already in the bud. to the 90s of last century, a shift in the political system, social democracy and freedom, people's participation have much to bring.
Reporter: You just said that the Government can advise manufacturing companies to reduce violence in the game the game, if companies do not listen to advice how to do? your culture department has no enforcement power, such as confiscation, forfeiture?
Liu: We hope to have power, but in fact we do not (laughs).
we have no enforcement power, and no coercive measures, we only have a only. Culture and Tourism Ministry is responsible for the national service, that is, how best to make people enjoy the benefits of culture.
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